I'm Hollie O'Brien. My passion in life is to help Women create SHIFT in their lives by mastering inner and outer beauty. The world needs you to step into your Genius so we can make the world a better place.

With 20 years of experience in the TV industry doing hair and makeup for high-profile clientele and celebrities, I have been able to bring these Hollywood secrets to everyday women like you! Let's face it. If you want to conquer the world( or just your own life) you need the confidence to do it right? That is where all the things I've learned over the years come in handy for you.

Whether you need a custom color match to find the right makeup for you, you need to learn how to dress for your body shape, or you need to build on and off camera confidence to be able to serve your career and everyday life better. I am here to help.

Ready for a transformation that's more than skin deep? Let's dive into this journey together, make shift happen in all areas of your life, and unlock your potential for inner and outer beauty.